Press release 2011.06.28 (Swedish)
Campaign on cycling tourism in Roslagen.
A new bike map and brochure to get visitors to discover Roslagen as cycling destination.
In a little over a year, Norrtälje, BalticFem and a network of toursim entrepreneurs teamed up to build clusters and develop the tourism industry in Roslagen. It all took place within the framework of EU-funded project Quadruple, with Norrtälje municipality as the project owner. Now launched a long-awaited bicycle map of the entire Roslagen and a brochure describing the eight cycling packages.
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